Consumers expect infotainment experience on par with mobile experience on smartphones
IVIS - extension of a smartphone
Significant purchasing criterion for buyers
UX expectations similar to mobile apps
Mostly used for navigation, entertainment, communication etc
Our Mission
Through in-vehicle infotainment testing (IVI), apply data science and innovation to infotainment and in-cabin experience measurement.
Drive Performance
User Experience
Driver Distraction
Quality of Service
How IVI Testing Works
The HeadSpin infotainment testing platform with the SDK solution is embedded into the vehicle infotainment system to get real-time user data for constant feedback and improvements across the organization.
Infotainment
Experience Monitoring
Near Real-time insights
Data Analysis
Cloud Upload
Data collection
Data Analysis
Monitoring & Control
Infotainment
360° video monitoring and recording
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Get proactive in fault detection and deliver improved customer experience with the HeadSpin solution for IVIS
Business Value of the HeadSpin Automotive Infotainment Testing Solution
Enable auto companies to improve user experience through proactive repairs& better service resulting in high NPS
Drive up revenue as customers prefer automobile brands with better infotainment experience
Unique opportunity for auto industry to monetize data. Eg: Insurance companies can now analyse various aspects of car usage and determine accurate premium